
I Love it What is It?
I Love it What is It? showcases the internationally renowned design agency Turner Duckworth's philosophies, learnings and adventures from more than three decades of working with major brands. No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. The book presents stories and advice, the firm's unique and optimistic outlook, along with hints, tips and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Details
Measures 24 x 17 cm
Counts 272 pages
Includes 150 full color illustrations
Features hardcover
PHAIDON x Misc Store Amsterdam
PHAIDON is the global publisher of the creative arts, working with the world's most influential authors to create innovative books on art, photography, design, architecture, fashion, food, and travel, and illustrated books for children. Phaidon has a long and distinguished history as an art-book publisher with over 1,500 titles in print.
Their beautifully illustrated books are treasured worldwide for their outstanding content and award-winning production, and feature the finest creative work from leading innovators in all areas of the arts.
I Love it What is It? showcases the internationally renowned design agency Turner Duckworth's philosophies, learnings and adventures from more than three decades of working with major brands. No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. The book presents stories and advice, the firm's unique and optimistic outlook, along with hints, tips and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Details
Measures 24 x 17 cm
Counts 272 pages
Includes 150 full color illustrations
Features hardcover
PHAIDON x Misc Store Amsterdam
PHAIDON is the global publisher of the creative arts, working with the world's most influential authors to create innovative books on art, photography, design, architecture, fashion, food, and travel, and illustrated books for children. Phaidon has a long and distinguished history as an art-book publisher with over 1,500 titles in print.
Their beautifully illustrated books are treasured worldwide for their outstanding content and award-winning production, and feature the finest creative work from leading innovators in all areas of the arts.
Original: $40.74
-65%$40.74
$14.26Description
I Love it What is It? showcases the internationally renowned design agency Turner Duckworth's philosophies, learnings and adventures from more than three decades of working with major brands. No other design company has worked with as many significant brands as Turner Duckworth, the company behind the visual identities of Amazon, McDonald's, Coca-Cola, and even Metallica. The book presents stories and advice, the firm's unique and optimistic outlook, along with hints, tips and the inside scoop on what makes successful brands tick.
The book, a fascinating anthology of essays, think pieces, and 150 color illustrations that explore the power of instinct in brand design, includes a selection of their familiar but captivating work alongside 20 contributions from leading voices of the design, business, and marketing worlds that explore creativity, instinct, failure, and more.
Details
Measures 24 x 17 cm
Counts 272 pages
Includes 150 full color illustrations
Features hardcover
PHAIDON x Misc Store Amsterdam
PHAIDON is the global publisher of the creative arts, working with the world's most influential authors to create innovative books on art, photography, design, architecture, fashion, food, and travel, and illustrated books for children. Phaidon has a long and distinguished history as an art-book publisher with over 1,500 titles in print.
Their beautifully illustrated books are treasured worldwide for their outstanding content and award-winning production, and feature the finest creative work from leading innovators in all areas of the arts.









